Our Mission

A to Z Collective Group is a trusted advocate for collegiate athletes, and we strive to not only help student athletes manage their Name, Image, and Likeness, but guide them on ways in which they can make a difference in their communities through mentorship. 


A to Z Collective Group was established as a non-profit organization (501(c)(3)) to unify individuals, corporate sponsors, collegiate alumni, dedicated fans, and charitable partners to help empower student-athletes to navigate the NIL landscape for good and ensure student-athletes across all sports can use purpose-driven NIL commitments to positively impact their communities in a variety of ways.

Student Athlete Onboarding

All student-athletes working with A to Z Collective Group, will go through an educational onboarding process to ensure they are properly prepared to manage their NIL commitments. Conducting this process will help ensure that our organization is 501(c)(3) compliant with our charitable cause. The core areas of onboarding will focus on the following:

Educate: Educate student-athletes about the importance of giving back to the community and financial stewardship of their NIL contracts.  We will also educate them on how our organization will support them throughout their collegiate career with maximizing their value both on and off the field

Service: Understand what true service in the community looks like and how to create purpose driven NIL commitments that make a positively impact.  

Networking: Teach on the power of networking and ways to connect with other influential leaders, dedicated fans, alumni and charitable organizations for future engagement 

Leadership: Provide mentorship and leadership guidance on winning.